Overview

Wisern is a career mentoring and strategy platform designed to help creative professionals thrive in a rapidly changing industry. With tailored guidance, live sessions, and a powerful combination of AI and human insight, Wisern equips creatives with the tools they need to stabilize income, attract clients, and adapt to emerging trends like AI. As the creative workforce becomes increasingly independent and disrupted, Wisern fills a critical gap for strategic career development, accountability, and mindset support.

Product Vision

To become the go-to career strategy platform for ambitious creatives seeking clarity, confidence, and consistent income—by blending intelligent tools, expert insight, and community.

Problem Definition

Creative freelancers often struggle with unstable income, client droughts, pricing confusion, and self-doubt. Traditional education doesn't prepare them for the business side of creative work, and mentorship opportunities are scarce, unstructured, or unaffordable. Many talented creatives feel stuck—lacking the strategic insight, accountability, and community support needed to grow their careers sustainably. Without structured reflection and planning, it's easy to drift year to year without progress.

Key Problems for Creatives

• Difficult to find an expert who is relevant, approachable, and available

• Remote working creates isolation and disconnects creatives from a community and its culture

• Searching for personal business advice online is inefficient and generic

• Pre-recorded online courses cater for generic advice and do not allow personal feedback

• Vulnerability in openly asking for help within a network for established creatives

• Established creatives are prepared to pay for timely, specific advice as part of business development

Key Problems for Experts

• Get approached for advice but not sure how to give back

• Lack the training and confidence to pass on their knowledge as meaningful advice

• Aligning diaries, venues and fixing fees makes organising meetings a painful and uncomfortable task

• Struggle to prioritise non-paid mentoring alongside paid work commitments

The Solution

Wisern offers monthly strategy sessions, reflection tools, live events, and AI-generated prompts to help creatives:

• Set meaningful goals

• Review income and marketing progress

• Develop pricing strategies

• Adapt to AI and tech disruption

• Get unstuck and move forward

Members receive personalized prompts and templates, access to creative industry mentors, and a system to stay accountable—without overwhelm.

Strategic Objectives

1. Provide career clarity and planning tools for creative professionals

2. Increase confidence through mentoring, live sessions, and mindset support

3. Help users adapt to AI and technology shifts without fear

4. Build a community of ambitious, self-directed creatives

5. Establish a scalable, hybrid model combining AI and expert input